Duke's Mayonnaise and its campaign to support the 2020 Duke's Mayo Bowl has been named a finalist in the 2021 Cynopsis Sports Media Awards. Now in its tenth year, the annual awards program honors and showcases the best work in the sports industry.
Click here to view the full list of finalists and categories.
Duke's was nominated in the category of Brand Activation at Live Events. The company took a multifaceted approach in its first year as title sponsor in order to build a platform to expand national awareness and drive product trial and purchase at retail and in restaurants.
Click here to read more about Bespoke's work with the iconic southern brand.