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SBJ, Wasserman Name Brooke Faw Futures Cohort


Bespoke Vice President Brooke Faw has been recognized as one of The Collective + SBJ 2024 Futures Cohorts, an inaugural honor that aims to unite 20 of the sports industry’s most accomplished future women leaders. The announcement from Wasserman and Sports Business Journal notes the mission was "to identify, support, and equip the next generation of Game Changers with the community and network necessary to push collectively and individually toward more impactful change."


Faw joined Bespoke when the agency launched in 2014 and has risen through the ranks to manage the agency's growing VIP Hospitality business. She also oversees Bespoke's work with Duke's Mayo Classic and Duke's Mayo Bowl, as well as Novant's sports partnership portfolio, including the Jumpman Classic, which brings together men's and women's college basketball teams for an annual tipoff.


From the announcement:


This inaugural class will set the tone for connecting women across the sports landscape and leading significant change in the years to come. As the sports landscape evolves, the need for diverse leadership has never been greater. The Collective Futures Cohort is designed to meet this need by offering participants a unique blend of professional development, networking opportunities, and mentorship. More than just a program, this movement ensures that women are present and leading at the highest levels.


Click here to see the full list of winners.

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