The Duke's Mayo Bowl and the DIRECTV Holiday Bowl were both nominated as finalists in the marketing category of the Bowl Season Besties Awards. Now in it's second year, the Bowl Season Besties Awards recognizes five categories of excellence: Best in Events, Best in Student-Athlete Experience, Best in Community Engagement, Best in Marketing, and Best in Game Presentation.
Duke's Mayo Bowl, operated by the Charlotte Sports Foundation, won the inaugural Bowl Season Bestie last year in the category of Best in Game Presentation.
The finalists are voted on by a committee comprised of Bowl Executive Directors and the Bowl Season Awards Committee. The winners of each award will be recognized at a ceremony during the Bowl Season Annual Meetings on Wednesday, April 17.
Click here to see the full list of finalists.