CW Named Cynopsis Sports Media Award Finalist

The CW has been named a finalist for Best Tune In Promotion in the Cynopsis Sports Media Awards. The network is in its first season airing NASCAR Xfinity Series races and with the nomination Cynopsis recognized both pre-race promotion and on-site activations in Daytona. Other finalists were TNT Sports' coverage of Unrivaled and Big Ten Network's coverage of women's collegiate volleyball.

In announcing the finalists Cynopsis noted the annual awards "honor excellence across the sports industry, celebrating the standout achievements of those both in front of and behind the cameras. From producers and hosts to sponsors and executives, these awards recognize the talent, innovation, and initiatives that captivate audiences and turn viewers into passionate fans."

The winners will be unveiled at an event in New York City on June 4th.