Hannah Overholt has joined Bespoke Sports & Entertainment as Account Coordinator working in the agency's VIP Hospitality and Experiences group. Overholt joins Bespoke from Speedway Motorsports Inc. (SMI), where she worked in a variety of roles including sponsor hospitality fulfillment, special event planning and execution. Prior to SMI, Overholt worked in marketing and basketball operations for the NBA Charlotte Hornets.
At Bespoke, Overholt will manage programs for the agency's growing roster of VIP Hospitality and Experiences clients. A graduate of the University of North Carolina at Charlotte, she will be based in Bespoke’s Charlotte headquarters.