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Grace Dawson Beatty, Kari Smith join Bespoke


CHARLOTTE, N.C., SEPT. 22, 2015 – Bespoke Sports & Entertainment has hired Grace Dawson Beatty and Kari Smith as Account Coordinators, which are newly created roles within the agency’s client management group focusing on strategic consulting and brand activation.

Dawson Beatty moves into a full-time position after completing a six-month internship at Bespoke. She also held marketing and logistics internships at IMG World, IMG Academy, the London Olympics and the PGA Tour. Prior to Bespoke, Dawson Beatty was an SEO Marketing Specialist at Rogue Fitness. She earned her MBA and Masters of Sport Administration at Ohio University, and graduated from University of South Carolina’s Sport Management program.

Smith is an experienced marketer with a background in event coordination and brand promotions. Prior to Bespoke, she held event marketing roles at HMS Worldwide and Octagon, working on client programs that spanned the NFL, NBA, NASCAR, college sports and music. Smith is a Charlotte native and graduate of the University of Richmond.

“Grace and Kari are extremely talented and great cultural fits for our agency and our clients,” said Mike Boykin, CEO of Bespoke. “Each will play an important role as we continue to expand consulting and brand activation work on behalf of our customers.”

Dawson Beatty and Smith will be based out of the agency’s Charlotte headquarters.

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